Response rate refers to the percentage of participants who have completed their surveys in an engagement campaign. To unlock the full potential of engagement survey results, it's vital to have the highest response rate possible— the more people who respond, the more accurate and accessible results will be following survey completion. In this article, we'll walk through how to monitor the response rate in an active campaign, as well as strategic practices you can implement to boost the response rate.
In this article, you will learn...
- How to view your organization's overall response rate
- How to view response rates for groups
- Tips for improving response rate in an active campaign
Access and availability
⛔️ Required access to Engagement results and Group Management.
👥 This article is relevant to Engagement Admins and Organization Admins.
📦 This feature is available in the Engage, Legacy Perform, and Total Platform pricing packages.
View your organization's overall response rate
Note
You can only view your organization's overall response rate once the campaign is completed. The View results option will not be available until the campaign has ended.
- Click on Engagement in 15Five's main, left-hand navigation.
- Next, click on the active survey you want to view results for.
- You'll land on the Campaign Details page. Scroll to the bottom of the "Campaign Details" section and you'll see a line item for Participants. Here, you can see the overall response rate of the campaign.
View response rates for groups
This section walks through how to view response rates for specific groups in a group type using the Group Management page in Engage. The response rates shown on the Group Management page reflect those for active campaigns. If your organization isn't currently running a campaign, the response rate shown reflects those for the most recent survey.
- Click on Engagement in 15Five's main, left-hand navigation.
- Next, click on the active survey you want to view results for.
- You'll land on the Campaign Details page. From here, click on the Settings gear in the top, right-hand corner of the Engage Portal and select "Settings" from the dropdown menu.
- Open the "Group Management" tab.
- Click View to the right of the group type you want to view the response rate for.
- You'll then be able to view response rates for the different groups falling under that group type
Tips for improving response rate in an active campaign
If you know your overall response rate is lagging, check team response rates and ask the leaders of teams with lower response rates to remind/encourage their teams to participate.